Following the first great ad, the funny spoof, the second terrible ad (in my opinion), and the less funny but okay second spoof, the hype for the next Bravia ad has already began! Lots of posts already out there in the blogosphere, so of course I’m jumping on the hype wagon. Nice pics here…
These are just some of the images you can find at bravia-advert.com. We don’t know a lot, but some intriguing things we do know are…
- 2.5 tones of plasticine on set
- 40 animators
- 3 weeks
- 189 2 ft bunnies
- 150 1 ft cubes
- 10ft x20 ft purple wave
- 30ft giant rabbit
- 6 cameras
- 40 animators working through 4 hours generated 4 seconds of footage
- 40 animators working on the same scene had never been attempted before
- The 60 second spot will be constructed of approximately 100,000 stills
Interesting huh?! If I’m honest, I’m actually quite excited about seeing the next ad. But probably more so the spoof that will undoubtedly follow…
Nicola Davies 
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