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Tesco (South Korea) – shopping without even visting the store or going online

29 Jun

As you probably already know,  Korean’s are big on smart phones, and QR codes are pretty much ubiquitous. So to offer some utility to our time-poor friends, Tesco created virtual stores – embedded into shoppers everyday lives e.g. billboards on the subway stations. The displays look the same as actual stores, except you use your phone to shop by scanning the QR code to automatically add items to your cart (for same day delivery!).

It’s a very smart way to grow your business by adapting to the needs of a local market. And for me personally, I’d much prefer to shop via a virtual display to avoid the faff and stress of the supermarket! UK next??

Via Protein Feed


The Nissan Juke iAd Demo

7 Dec

Really like this iPhone app demo from Nissan. It takes you through the whole user journey, right from the iAd to the in-app experience. Not only that. It’s pretty fucking funny. And best of all, it’s actually consumer-facing (unlike most app demos).

Via my new enthusiastic AMV grad.



30 Apr

Obviously I would never promote this app, but it did make me chuckle 🙂

iNap – never miss your stop again

30 Sep

Ever nod off and miss your stop? iNap means there’s no longer a need to worry.

iNap taps into your phone’s location sensors and sounds the alarm when you get close to your destination. You can even determine how much warning you need. If you’re a slow riser, you can tell it to wake you up 10 miles early. If you wake up fast, you can give yourself less warning.

Awesome, soon I won’t even have to think for myself.

You’re closer to Brad Pitt than you think

16 Sep

Now I’ve got your attention! You’ve all heard of the six degrees of separation – the theory that anyone on the planet can be connected to any other person on the planet through a chain of acquaintances that has no more than five intermediaries.

According to new research from O2, the six degrees of separation has fallen to three due to the impact of social networking and developments in technology. Email and mobile phones were the technologies that had the most significant impact in facilitating the reduction of degrees from six to three. Whilst social networking sites such as Facebook were highly rated by the youngest age bracket but usage declined drastically the older in age was asked. For more info, read the press release from O2 here.

We really do live in an age of social connectedness.

We need a new diagram!

Memory Cloud – an evening of new and old

15 Sep

For three evenings in October (8th – 10th), a new interactive smoky communication will be underway in Trafalgar Square, commissoned by the ICA. It will be an evening to remember – one that combines a very modern medium – mobile, with a 5,000 year old one – smoke signals.

This experiment works as a hybrid system that explores the dynamic and spatial capacities of smoke and light, in relation to modern mobile technology. In Memory Cloud, visitors can text any message they like to the artists’ creation, and that message will be made into huge light-and-air smoke signals, all in real-time.

The project motivates social interaction through visualization of personal expression, and a collective act of writing space. This new exploration of personal expression in public spaces is from Minimaforms, founded in 2002 by brothers Stephen and Theodore Spyropoulos as an experimental architecture and design practice.

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