Imitation is the sincerest form of flattery

9 Feb

That’s what they say right? Fallon must be rubbing their hands in glee following this sketch for the hugley popular Sunday night project. Lily Allen and Alan Carr spoof the new Cadbury ad (the one with the weird kids), and Justin Lee Collins puts on a furry costume to mimic the magic of gorilla. A hilarious and probably unintended compliment to Cadbury.

Although I was unsure about the ad at first, from the waves of conversations and spoofs emerging I think Cadbruy is back on to something here. This ad has social currency which can be easily spoofed and played with (unlike Trucks), and I imagine this is something they have consciously built it. Nice one Fallon. More please!

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