Amongst all the doom and gloom, Ford Ka have still pulled it out the bag with some augmented reality goodness. I’ve posted quite a few videos of augmented reality demos, and yet I’m still undecided as to it’s relevance and use for a brand to connect with consumers – beyond the geek community (that includes myself of course!). Perhaps it’s mildly entertaining but possibly just a passing fad. This clip still got me hyped up though…
Via we are social.
And yet another crazy demo to make you geeks salivate…
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Mixed Reality makes sense for Ford Ka and saves big bucks « Memories From The Future // January 30, 2009 at 1:05 pm |
[...] sense for Ford Ka and saves big bucks January 30, 2009 at 1:48 pm | In Future | Many might still ponder about he usefulness outside geek-world of Augmented Reality applications if they watch videos about cute virtual pets or cartoony [...]