Nicola Davies

13th Street Blood Bath

April 28, 2008 · Leave a Comment

I’m not sure if this is ‘bloody’ brilliant or just plain creepy.

“To promote the exclusive thrillers and horror films on 13th Street, the toilet of a nightclub in Hamburg was specially prepared. Just after entering the room, the light suddenly goes out and the room is bathed in Black light. And now a bloody crime scene becomes visible on the floor and walls: “See what others don’t see. 13TH STREET. The Action and Suspense Channel.”

Certainly memorable but perhaps a little too invasive?!

Agency: Jung von Matt, Germany.

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Categories: Advertising · Ambient · Experiential · Film · Movie marketing

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