http://nicspic2608.wordpress.com/2008/04/14/sony-foam-city-stunning-or-just-plain-froth/ Blogging on anything and everything digital Sun, 15 Nov 2009 04:09:41 +0000 http://wordpress.com/ hourly 1 http://nicspic2608.wordpress.com/2008/04/14/sony-foam-city-stunning-or-just-plain-froth/#comment-914 Amelia Tue, 15 Apr 2008 13:46:41 +0000 http://nicspic2608.wordpress.com/?p=282#comment-914 Wish that it had had more "magic" in the execution to be quite honest. The idea of capturing those transient passing moments of beauty is a lovely one, but it could have been more powerful I feel. Being a web 2.0 geek I also love the fact that this is for real and the capturing of real emotion and engagement, but it is starting to feel a tiny bit expected. (but contrary to the rest of the world liked it more than their new Bud ad) Wish that it had had more “magic” in the execution to be quite honest. The idea of capturing those transient passing moments of beauty is a lovely one, but it could have been more powerful I feel.
Being a web 2.0 geek I also love the fact that this is for real and the capturing of real emotion and engagement, but it is starting to feel a tiny bit expected.
(but contrary to the rest of the world liked it more than their new Bud ad)

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