13th Street Blood Bath
April 28, 2008
I’m not sure if this is ‘bloody’ brilliant or just plain creepy.
“To promote the exclusive thrillers and horror films on 13th Street, the toilet of a nightclub in Hamburg was specially prepared. Just after entering the room, the light suddenly goes out and the room is bathed in Black light. And now a bloody crime scene becomes visible on the floor and walls: “See what others don’t see. 13TH STREET. The Action and Suspense Channel.”
Certainly memorable but perhaps a little too invasive?!
Agency: Jung von Matt, Germany.
Found via Stuff that is relevant.
I heart Justice Music Videos
April 23, 2008
If you like the 80s pop culture and retro-styled logos you’ll love these music videos from French electronic band ‘Justice’ - simple but truly brilliant.
DVNO [Via Visual Affection]
This video treats the lyrics of the song with retro looking 3D logos, straight from out of the 80s. A treat for all you motion graphics folks.
D.A.N.C.E [Via Cool Hunter]
This video follows two guys as they charge through a nightclub. As they move, their T-shirts act as projection screens for a myriad of evolving graphic prints and patterns [created by the art director of Justice's label Ed Banger]. Following its release, a number of its featured T-shirt designs were put up for sale causing a frenzy amongst the music-nerd elite and the fashion frantic alike.
Mother London’s comic new venture
April 22, 2008
In a comic turn, ad agency Mother London has collaborated with Mam Tor Publishing to produce a quarterly comic inside Time Out magazine. ‘Four Feet From a Rat’ includes four London-centric stories - featuring spoof brands ‘Sucks Coffee’ and ‘Tesda’. It’s also rumored that Mother New York may launch their own city based comic.
So what on earth is an ad agency doing launching a comic? Quite possibly a venture to keep the creatives happy and inspired. But this isn’t a one-off. Mother Comics is one of a number of initiatives by Mother that branch out into new creative fields.
Here’s a sneak peak at the front cover…
Image via here.
The Web App Charts
April 20, 2008
Ever wondered what the top ten web apps are? Go to webappcharts.com to see just how popular Facebook is. Forget site traffic, this chart is based on the views of over 3,000 savvy Internet users.
Voting is now closed, but here are the results.
I’m embarrassed to say I hadn’t actually heard of all these. Take Ravelry for example - it’s a knit and crochet community.
By Carsonified who apparently have a four-day workweek. Yep. I support that.
Found via Laughing Squid.
Happiness
April 7, 2008
Brilliant new vid (and song) from Goldfrapp. Guaranteed to make you smile on this Monday morning…
Happiness video, Goldfrapp, directed by Dougal Wilson, production company: Colonel Blimp
Via Creative Review.
Penguin tell stories in today’s media mix culture
April 3, 2008
What happens when you combine classic literature together with Google Earth, Blogging, Twitter, and a splash of alternate reality gaming? Well, you get Penguin’s uber cool new campaign “We Tell Stories”.
Penguin are no longer simply telling stories in books, they are telling stories across a multitude of media platforms in a unique and immersive storytelling experience. Probably a good example of transmedia storytelling.
Six top authors are re-writing popular Penguin classics, but with today’s media mix culture in mind.
The first story “The 21 Steps” [inspired by The 39 Steps], is an adventure designed for Google Maps API. Penguin are being creative with smart technology.
The second story “Slice” [based on The Haunted Doll’s House] takes place across multiple blogs and follows the characters on Twitter. If you want to get deeply immersed, you can even email them.
The third story “Fairy Tales” is not any old fairy tale; it is in fact your very own fairy tale. You pick the characters names, and choose their paths, and once complete you can even write your own epilogue. I imagine this is fitting for a slightly younger audience - who frequently fight their own battles for expressive freedom and for the right to play with technology.
The next three stories are available over the following weeks. Look out for the next story 7th April, based on the classic Thérèse Raquin.
The final leg of this campaign is a secret [or not so secret?] seventh story featuring “a vaguely familiar girl who has a habit of getting herself lost.” Intrigued? I am. This is where it gets really exciting. What’s most exciting about the final story, is that it will break beyond the browser and clues will appear online, but also in the real-world. Yes, the real world is waking up. I imagine this will be high-involvement, but players they will have the chance to win some big prizes, including over £13,000 worth of the greatest books ever written. Steep reading…
It’s great to see brands engaging in new and exciting ways. A brilliantly entertaining campaign. As ever, the forums are going wild with speculation – everyone knows something, no-one knows everything – so they all share together and collective intelligence emerges.
Penguin have developed this campaign in partnership with alternate reality games company SixtoStart [creators of the popular ARG Perplex City]. They have hinted we need to “look out for the bunny”, whatever that means…
David Lynch on Mobile Movies
April 3, 2008
2008 - still not the year of the mobile. Surprise. This is pretty darn amusing…
Courtesy of ExperienceCurve.
